Bold! Is it worth it? Or will the anti-Twitter rhetoric hold strong enough that brands, celebs, and even world leaders won’t fold? The decision to…
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The diffusion of the Internet and social media technologies
The user empowerment phenomenon refers to users/consumers’ ability to take control and assert their power in the marketplace through increased information access, choice, and options…
The paradigm shift in the IT Sector: Authentic Leadership
wanted to share a captivating lesson of my journey at Sunderland Business School, As a course representative at Sunderland Business School, I have had the…
Law of Accelerating Returns: Change is the New Superpower
The speed at which innovation is occurring is so rapid that it is creating competitive pressure on businesses from places they could never have imagined…